Conservation of the eco-system is turning out to be more challenging than ever. In time-management lingo, it is both important and urgent.
Many NGOs, government departments etc are using catchy slogans to emphasize the importance of saving water, electricity and other resources.
A sure way of attracting people towards any movement is to use catchy one-liners, phrases or slogans that carry the essence of the problem and appeal the audience on a very personal level.
Recently heard a couple of such slogans which are bound to bind the youth to the movement (source unknown):
1. "ped ke upar prem karo, ped ke neeche nahi"
2. "How would you feel if someone just turned you on and left? ... Save Electricity!"
I am sure you will definitely think twice before leaving a fan/light/tap on after reading this...
